{"product_id":"kevin-murphy-color-me-permanent-hair-dye-10-81-100-ml","title":"Kevin Murphy Color.Me Permanent Hair Dye 10.81 Platinum Violet Ash 100 ml","description":"\u003cp\u003eKevin Murphy Color.Me Permanent Hair Dye in shade 10.81 Platinum Violet Ash is an ammonia-free, honey-based professional hair colour designed to deliver cool, multi-dimensional results. This permanent oxidative formula neutralizes yellow and brassy tones on light blonde levels while providing up to 100% grey coverage.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade:\u003c\/strong\u003e 10.81 Platinum Violet Ash (10VA) for cool toning\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e Ammonia-free with honey, aloe vera, shea butter and panthenol\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoverage:\u003c\/strong\u003e Delivers luminous finish with up to 100% grey coverage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 100 ml tube for professional salon use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis cream-like permanent dye is formulated with naturally derived conditioning ingredients including coconut oil, sweet almond oil and hydrolyzed collagen. It helps protect the hair structure during the coloring process, adding shine and hydration while reducing frizz.\u003c\/p\u003e\n\u003cp\u003eThe Platinum Violet Ash tone is specifically engineered to counteract unwanted warmth, making it an essential tool for maintaining crisp, cool blonde aesthetics. The molecular couple guarantee ensures consistent, vibrant color uptake.\u003c\/p\u003e\n\u003cp\u003eFor best results, mix with Kevin Murphy Color.Me activators according to professional guidelines. Always perform a patch test 48 hours prior to application. This product is intended for professional salon use.\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":54043263009106,"sku":"LC121618","price":244.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/kevin-murphy-color-me-permanent-hair-dye-10-81-100-ml-1758195194.png?v=1784487880","url":"https:\/\/luxxcosmetic.dk\/products\/kevin-murphy-color-me-permanent-hair-dye-10-81-100-ml","provider":"Luxx Cosmetic","version":"1.0","type":"link"}